Recruitment Marketing
Join the journey!
Is your company struggling to attract enough candidates? Have you ever wondered why a company’s job ads are not getting any applicants? What if I told you that Recruitment Marketing could help you build a relationship with your potential employees before they even get to the interview stage? Stop wasting money on expensive ads and start using Recruitment Marketing.
Recent Blog Post
In my blogs, I will update you and give my advice about all the latest Recruitment Marketing developments and tools
- The Employee Value Proposition
Creating a strong Employee Value Proposition (EVP) is essential for any business that wants to attract and retain top talent. … - Why Employer Branding is important in 2023Employer branding is the process of creating a positive image of a company as an employer in the minds of …
- Personalized Job Ads – the trend of 2023 thanks to AIPersonalized job ads are becoming increasingly popular as a way to recruit and hire top talent. This trend is being …
Personalized Job Ads – the trend of 2023 thanks to AI Lees verder »
My Recruitment Marketing Tools, Tips & Tricks
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Recruitment Marketing is an ongoing journey!
Recruitment Marketing is a must have for organizations that are recruiting talents in 2022. The candidate now has so many options that you, as employer, have to stand out. How? Follow my blog where I share all my insights and learnings about Recruitment Marketing. I discuss topics like Employer Branding, Job Marketing, Employee Value Proposition, Candidate Journey, Candidate Persona’s and more.
Recruitment Marketing is trending! If you havent started your journey yet, I suggest you do that as soon as possible. I will assist you with my advice and keep you updated on all the latest online marketing trends and tools. Tag along and join me in this journey, it has just begun!
Be visible in every stage of the candidate journey
Start by raising awareness for your organization as employer. In today’s job markets, most job-seekers are passive, which means they are currently employed but open to new roles or opportunities.
Awareness / SEE
Once you have their attention, you’ll want to focus on providing candidates with the information and insights to make them consider you as their new employer. I call it the content stage!
Consideration / THINK
After planting a seed in the awareness stage, giving arguments and insights in the consideration stage, it is time to convert those visitors into applicants in the Interest stage.
Interest / DO
